Meet The Expert
AARON ATKINSON
EXECUTIVE VICE PRESIDENT OF MARKETING
Aaron brings nearly two decades of drug testing, healthcare, and marketing leadership experience to the team. Degrees in communications and business administration position him to bring a unique perspective on the business of marketing and the role it plays in assessing, anticipating, and communicating around the needs of the market. His work with our product management and sales teams helps ensure that product functionality, commercial strategies, and marketing messages work in concert.
Aaron’s blogs will focus on the details of the product, its use cases, and the data-driven insights rendered from results.
How a Misplaced Focus on Impairment Creates Risk + Financial Strategy Gaps
By AARON ATKINSON |
When legislators or business leaders focus on impairment, they unfortunately limit employers from optimizing the real intent of drug testing – deterring workday drug use.
The Safety and Cost Benefits of Reasonable Suspicion Testing
By AARON ATKINSON |
Reasonable suspicion testing can help employers deter workday substance use, mitigate the risks of workplace incidents, and reduce costs related to recent use.
More Than a Test: The Value of the Hound Labs Ecosystem
By AARON ATKINSON |
Hound Labs is introducing more than just cannabis breath testing. The Hound Labs ecosystem is designed to give employers the resources they need to succeed.
Part One: Breath Testing Burning Questions with Barry Sample, Ph.D.
By AARON ATKINSON |
World-renowned toxicology expert and Hound Labs’ scientific advisor, Dr. Barry Sample, discusses the science behind cannabis breath testing and its benefits.
Breath Testing: The Value of a Short Detection Window
By AARON ATKINSON |
A short cannabis detection window limits detection to the workday, helping employers balance workplace safety with employee recruitment and retention efforts.
The Difficulty of Defining a Cannabis Impairment Standard
By AARON ATKINSON |
Legalized cannabis and rising drug testing positivity rates are causing confusion for employers, especially when it comes to defining an impairment standard.
HOUND® CANNABIS BREATHALYZER: What’s in a Name?
By AARON ATKINSON |
The true story of why we’re updating the name of our cannabis breath testing solution to demonstrate our commitment to modern times and sophisticated innovation.
Keys to Safety + Other Lessons from a Life on the Road
By AARON ATKINSON |
A Father’s Day interview with Bill Whim, two-time National Truck Driver of the Year, who logged more than 5 million miles and 50 years of accident-free driving.
Why Employers Should Keep THC in Drug Tests
By AARON ATKINSON |
Data shows some employers are discontinuing testing for cannabis. But at what cost? Here’s why some are already considering adding it back with technology that better isolates recent use.